That’s where I come in – my USP, if you like.

What can I do for you?

Your website is your calling card and it has virtually seconds to make an impression on a visitor. That’s why it is so important to get it right. I can take care of everything before we get the web designer in; from working out the look and feel of the website, to rewriting industry-speak, to filming videos. I can help you create a dynamic, manageable website which delivers the key messages of your products and services, attracts visits and increases your profile.

What I have done for other clients

I have produced online content for The British Asian Trust which is one of the Prince’s Trust charities, Encyclopaedia Britannica and Process Matrix, a company which deals in providing social care solutions.

My main input into these projects was to work out the needs of the target audience. I did this by conducting focus groups and looking at the competitive market. From there, my clients and I could work out the best site architecture with clear navigation which would make their websites ‘sticky’ and attractive to the user.

My background

My background is as a television producer/director. I have worked in Australia (Channel Ten), Singapore (The Television Corporation of Singapore) and England (BBC, ITV, SKY). At the BBC, I worked on the “Money Programme” and produced films that analysed brand messages like Avon, the cosmetics giant, so if you need video content, I can produce and direct videos which will create strong visual messages about your brand.

That’s where I come in, my USP, if you like. With my background in producing narratives around major brands, I understand what you need. Together, we can create compelling narrative about your products and services through the creative use of words, images, visual and audio techniques. You may very well be an expert in your particular field, but ot have to conceptualise what you do into web content can seem like a daunting task, so I am here to help.

I have produced online content for The British Asian Trust which is one of the Prince’s Trust charties, Encyclopaedia Britannica and Process Matrix, a company which deals in providing social care solutions.

My main input into these projects was to analyse the needs of the target audience by conducting focus groups and looking at the competitive market. From there, my clients and I could work out the best site architecture with clear navigation to make their websites ‘sticky’and attractive to the user. The most important factor is that I worked with the clients to produce a road map for them which could deliver the key messages they needed to get across, before the web designers were called in which saved time and money on endless iterations of site design. The result was first-time, accessible, dynamic web pages that drew visitors in and kept them there.

My background is as a television producer/director. I have worked in Australia (Channel Ten), Singapore (The Television Corporation of Singapore) and England (BBC, ITV, SKY). At the BBC, I worked on the “Money Programme” and produced films that analysed brand messages like Avon, the cosmetics giant.  I am currently working with the University of New South Wales producing and directing videos for the website.

I know how difficult it can be to confront the challenge of creating a website. I can take care of everything; from working out the look and feel of the website, to rewriting industry-speak, to acting as an interpreter with the web designer. I can help you create an exciting, manageable website which attracts visits and increases your profile.